My Coffee Story

Hey! My name is Jocelyn, and I'm the the owner of Jocelyn Coffee Roasting and I prioritize supporting small businesses, local communities and coffee farming communities. When quarantine started due to COVID-19, I had some free time on my hands, so my dad and I decided to blend and roast a coffee together. Turns out Henry’s roast is delicious and people love it. Not only that, but I found a new passion in roasting. There began the start of my coffee roasting journey and the beginning of JCR.

I have worked in the service industry all of my adult life with a few of those years spent as a barista. Being an avid coffee drinker for the last 15 years, my taste for a quality cup has only grown as I get older. My dad has been in the coffee industry for over 25 years, has traveled around the world to different coffee farms, and I would say I have inherited his passion for coffee. 

In 2014, I got the incredible opportunity to join my dad on a trip to Nicaragua. During my time there, we stayed with a host family of coffee farmers and worked with a non-profit organization called Seeds for Progress, which provides access to education in rural coffee communities. This experience in Nicaragua broadened my view on all the aspects of coffee and its effects on the farmers, community and the process of bringing it from farm to cup. While living with our host family of coffee farmers, they welcomed us and allowed us to learn and experience their way of life. I was honored and humbled to be able to be a part of it, even for such a brief time. This changed my life and I’ve been looking for my place in the coffee world ever since. 

As part of supporting the community, Jocelyn Coffee Roasting is currently donating a portion of proceeds each month to organizations supporting BIPOC and/or LGBTQIA+ communities. A different organization is chosen each month and announced on social media. My hope is one day this world can be a safe place for all communities of people.

I acknowledge that I work, live and play on the stolen ancestral lands of the Indigenous people of Seattle. I honor with deep gratitude, the land itself and the Coast Salish Tribes, past and present. As a non-Indigenous professional I commit to educating myself of the historical & present colonial violence, how I contribute to this, and learning ways I can provide culturally responsive services. 

About My Coffee

I purchase my coffee beans through Seattle-based Mercon Specialty, who buys directly from farmers and provides support to improve farmers’ livelihoods. Mercon Specialty is a part of the LIFT program, which provides farmers direct access in small groups to technical support (an agronomist) to give them training and education on the best methods for environmental standards, social standards and ways to improve their farm production so they can produce more high-quality coffee. This helps to create more sustainable income and a better community for the farmers. Mercon Specialty also gives directly to Seeds for Progress. So when I purchase coffee beans for Jocelyn Coffee Roasting, a portion of that money is helping to provide access to education in rural coffee communities. The coffee supply chain industry is a male-dominated one, which is why I want to put a spotlight on women producers and their stories. Most of my coffee currently is from women producers and my goal is to continue to feature them in JCR coffee.